Overview

MCP-GSC is a community-developed MCP server that connects Google Search Console to AI assistants like Claude. Instead of navigating GSC's interface or writing API queries, you can analyze search performance, inspect URLs, and manage sitemaps through natural language conversations.

Key differentiator: MCP-GSC is completely free and provides direct access to your first-party search data. While third-party tools estimate traffic, GSC provides actual click and impression data from Google—the ground truth for organic search performance.

With beginner-friendly setup guides and video tutorials, MCP-GSC makes GSC data accessible to teams without technical expertise. Agencies managing multiple properties can query across all sites from a single Claude conversation.

Key Features

Property management

List, add, and manage multiple GSC properties from one interface

Search analytics

Query clicks, impressions, CTR, and position data with date/dimension filtering

Performance visualizations

Generate charts and reports directly in Claude conversations

URL inspection

Check indexing status, crawl info, and mobile usability for specific URLs

Sitemap management

Submit, delete, and monitor sitemap status across properties

Multi-property queries

Analyze performance across all managed sites simultaneously

Natural language filtering

Ask questions like "show me queries where CTR dropped last week"

Use Cases

Performance Monitoring

Daily/weekly search performance trend analysis
Query-level CTR optimization opportunities
Position tracking for target keywords
Click attribution across landing pages

Technical SEO

Bulk URL indexing status checks
Crawl error identification and tracking
Mobile usability issue detection
Sitemap coverage monitoring

Agency Management

Multi-client performance dashboards
Cross-property query analysis
Automated client reporting via Claude
Comparative performance benchmarking

Content Optimization

High-impression, low-CTR query identification
Content gap analysis from query data
Landing page performance by query cluster
Seasonal trend detection for content planning

Considerations

Before You Adopt

Requires Python/Node.js environment and Claude Desktop setup
OAuth configuration needed for Google API authentication
Community-maintained—not officially supported by Google
Limited to GSC data only; no keyword research or backlink data
No built-in strategic alignment—reports metrics without organizational context
Data freshness depends on GSC processing (typically 2-3 day lag)

Google Search Console MCP